Amnesty International: “It’s not happening here but it’s happening now”
Posted by bryanzug - 2006/06/13
Posting this here because it is such a great combination of design that provokes me beyond complacency. Caught this reference on 37 signals the other day to a new ad campaign Amnesty International is running in Switzerland.
Series is titled “It’s not happening here but it’s happening now”
wow.
Images are close-ups of currently occurring tortures and violence with transparent backgrounds that are inserted into bus/strain stop shelters.
Effect brings the given event right there to your doorstep so to speak — very engaging.
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